Keyword research is
the starting point of seo and we cant thought of keyword research without
adwords keyword tool. As we all know how the whole web is gating more and more
bigger by the day and with that more people are searching through search
engines. It means more and more keywords and more and more search result. But
the problem is how to choose the best keywords that would help your business to
rank high on the search engines. In this article you will find all of the
important notes you need to start your keyword research as any kind of digital marketing campaign starts of with a proper keyword research.
What is adwords keyword tool
Before starting any
keyword result you have to know first what is google adwords keyword tool is
all about. Now the name of the tool is adwords keyword planner.
With this tool
you can any kind of keyword research you just need to have a google account
thats it.
With this free tool anyone can search any keyword related to their
business, you can also target your locality or you can also target a time
prieod like one or two year.
Basicly a to z information are there you just have
to know how to use this for your business
Proper research with adwords keyword planner
To start any keyword
research campaign or any kind of content related keyword search you need to know what are the
features of adwords keyword planner.
We have lots of option to choose from like
selecting one keyword phrase or multiple keyword phrase and another important
thing that we can do from keyword planner is that we can also select a date
range of our search like one year or two year for example.
You can also select a specific country or go
more in details you also can select a specific location etc. Google has given
us a great tool we just have to explore it into our favour to get the best from
it.
Finding out few best keyword suggestion tool
Finding out the best
keyword suggestion tool is very important for your business. Because every
keyword suggestion tool is not google adwords keyword tool so you will not get
a free acsess to them so you may need to buy some of them for your business.
But before buying any keyword suggestion tool you need to know what keyword
suggestion tool should help your business and what tool should not be useful to
you. So here is a list of few of the best Keyword suggestion tool that can help
your business
- Market samurai
- Word Tracker
- Seo Book
- Word Stream
- Jaxee keyword Tool
- Ubber Suggest
This are few of the
best keyword research tool and one of them each have lots of features to choose
from and its your choice to peak one out of those. But my suggestion to you
would be that what ever you choose must do keyword research with keyword
planner first.
Focasing on most searched keywords
The most searched
keywords often are those keywords which should have high competition. So you
have to be very careful what you choose in your keyword list . If it is a new
site I can choose keyword phrase like this way
- Low to Medium Competition
- At list target 2000 average monthly searches keyword
- Target a location if it is a local product or business
- Focus on long tail keyword rather than short tail keyword
- List your keyword in order of largest to smallest avg mnthly searches in a exel sheet
- Put few Lsi keywords in your Content so google can identify your content.
Comparing few of the best
keyword research tool
It is important for
you to do a market research before you start any business. Just like that you
have top do little research before you pick a paid keyword research tool. It is
fine to go with the free staff but free things dont go great always.
So for
some times you may need to have a paid keyword research tool to get more data
about your business. Their are lots of great paid keyword research tools. And
to chose one out of them can be a hectic job as you can easily get confused
between what to choose and what to not.
A comparison of multiple keyword
research tool can help you to short out what is best for your business. Then
after that you will understand your self what is important to you and what is
not that beneficiary for your business.
Use Google for your Lsi keyword result
This search engine
giant needs no introduction and they also have the best free keyword research tool the adwords keyword tool. Currently google are geting smarter and smarter
each day their algorithm is changing so fast. So it is very important that you
check google before finalysing your keyword research.
Means after you finalise
your keywords go to google and check what is coming out from those keywords.
How many quality sites are their in top two or three pages so you can
understand who will be your competitor and what work you have to give to take
that place fropm your competitors. Another thing you can check in google is
that LSI keywords (Latent Semantic Keywords).
When we search some thing in
google search box google gives us clue or to say more specificly more
information related to our searches that is what Lsi keyword is. We can also
find related Lsi keywords in the bottom of that page. So why I am focusing on
lsi keyword because this keywords are already in google storage so if you use
those keywords google can figure out what is your content is all about very
easily and it may iven help you to rank quickly.
There is a another important
thing you have to focus here is nowdays google are focusing on whats is in our
mind rather then what we are typing in the search phase and this is going to be
a very important factor in the coming days of google search and its search
result.
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