Tuesday, September 15, 2015

Proper Keyword Research with adwords keyword tool

Keyword research is the starting point of seo and we cant thought of keyword research without adwords keyword tool. As we all know how the whole web is gating more and more bigger by the day and with that more people are searching through search engines. It means more and more keywords and more and more search result. But the problem is how to choose the best keywords that would help your business to rank high on the search engines. In this article you will find all of the important notes you need to start your keyword research as any kind of digital marketing campaign starts of with a proper keyword research.


adwords keyword tool

What is adwords keyword tool


Before starting any keyword result you have to know first what is google adwords keyword tool is all about. Now the name of the tool is adwords keyword planner. 

With this tool you can any kind of keyword research you just need to have a google account thats it. 

With this free tool anyone can search any keyword related to their business, you can also target your locality or you can also target a time prieod like one or two year.

 Basicly a to z information are there you just have to know how to use this for your business

Proper research with adwords keyword planner


To start any keyword research campaign or any kind of content related  keyword search you need to know what are the features of adwords keyword planner.
adwords keyword planner

 We have lots of option to choose from like selecting one keyword phrase or multiple keyword phrase and another important thing that we can do from keyword planner is that we can also select a date range of our search like one year or two year for example.

 You can also select a specific country or go more in details you also can select a specific location etc. Google has given us a great tool we just have to explore it into our favour to get the best from it.

Finding out few best keyword suggestion tool


Finding out the best keyword suggestion tool is very important for your business. Because every keyword suggestion tool is not google adwords keyword tool so you will not get a free acsess to them so you may need to buy some of them for your business. 
adword keyword tool

But before buying any keyword suggestion tool you need to know what keyword suggestion tool should help your business and what tool should not be useful to you. So here is a list of few of the best Keyword suggestion tool that can help your business
  • Market samurai
  • Word Tracker
  • Seo Book
  • Word Stream
  • Jaxee keyword Tool
  • Ubber Suggest

This are few of the best keyword research tool and one of them each have lots of features to choose from and its your choice to peak one out of those. But my suggestion to you would be that what ever you choose must do keyword research with keyword planner first.

Focasing on most searched keywords


The most searched keywords often are those keywords which should have high competition. So you have to be very careful what you choose in your keyword list . If it is a new site I can choose keyword phrase like this way
  1.  Low to Medium Competition
  2.  At list target 2000 average monthly searches keyword
  3.  Target a location if it is a local product or business
  4.  Focus on long tail keyword rather than short tail keyword
  5.  List your keyword in order of largest to smallest avg mnthly searches in a exel sheet
  6.  Put few Lsi keywords in your Content so google can identify your content.

Comparing few of the best keyword research tool

It is important for you to do a market research before you start any business. Just like that you have top do little research before you pick a paid keyword research tool. It is fine to go with the free staff but free things dont go great always.

 So for some times you may need to have a paid keyword research tool to get more data about your business. Their are lots of great paid keyword research tools. And to chose one out of them can be a hectic job as you can easily get confused between what to choose and what to not. 

A comparison of multiple keyword research tool can help you to short out what is best for your business. Then after that you will understand your self what is important to you and what is not that beneficiary for your business.

Use Google for your Lsi keyword result


This search engine giant needs no introduction and they also have the best free keyword research tool the adwords keyword tool. Currently google are geting smarter and smarter each day their algorithm is changing so fast. So it is very important that you check google before finalysing your keyword research.
keyword suggestion tool
 Means after you finalise your keywords go to google and check what is coming out from those keywords. How many quality sites are their in top two or three pages so you can understand who will be your competitor and what work you have to give to take that place fropm your competitors. Another thing you can check in google is that LSI keywords (Latent Semantic Keywords). 

most searched keywords

When we search some thing in google search box google gives us clue or to say more specificly more information related to our searches that is what Lsi keyword is. We can also find related Lsi keywords in the bottom of that page. So why I am focusing on lsi keyword because this keywords are already in google storage so if you use those keywords google can figure out what is your content is all about very easily and it may iven help you to rank quickly. 

There is a another important thing you have to focus here is nowdays google are focusing on whats is in our mind rather then what we are typing in the search phase and this is going to be a very important factor in the coming days of google search and its search result.

Conclussion

So I hope any one who read this article can get lots of extra knowledge reagarding their keyword research. I have tried to put all the points that would help you to understand what is keyword research and how the keyword research is changing and what are the right way to doing keyword research nowdays. As we all know internet and the online market is changing all the time so its important for all of us to follow the wright path and do what is best for our business.

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